CEOs can easily isolate themselves in their own little bubble. They can get into a certain mode of thinking and not allow new information to enter their minds at all. It is routine and easy for them to do exactly this. They are placed in a position of power, and that can feed upon itself.
Papa John’s Pizza CEO Steve Ritchie understands that in this particular moment in time that he cannot afford to be that way. He has to open his ears, heart, and mind to what his team members have to say about their experiences. The reason for this being because Papa John’s itself has been having a bit of a public relations crisis as it stands.
Steve Ritchie has wanted to put that situation behind the company and get back to what they do best. That is serving up some of the very best pizza there is to hungry fans all throughout the country. Steve Ritchie wanted to do his listening tour because he knows that it is the everyday workers for Papa Johns that actually make a difference when it comes to the growth of the company. They are the ones who can see what changes need to be made in a very real way. According to courier-journal.com, he recognizes this and wants to help by providing those people with the resources that they need. Checkout their new commercial here.
A focus on community was a big theme that Steve Ritchie heard time and time again. He was confronted with this when he would hear managers talking about how they had helped out local charities or schools in their time of need. These managers did this because they are also a part of the community, and they care what happens to that community. As such, Steve Ritchie Papa John’s was able to pull some ideas out of this and see that Papa John’s may best serve itself by getting back to neighborhood roots and a focus on the small things.
There is no amount of marketing that can buy the lessons that Ritchie has learned from this experience. He recognizes that, and he wants to apply what he has learned to the way that Papa Johns does business now and into the future.