Alex Pall Discusses His Target Audience

Alex Pall and Andrew Taggart have transcended what it means to be a production team. Most production teams never see fame, merely existing in the music industry as other people benefit from their musical creations. As soon as the first song was released from The Chainsmokers, the group that consists of Pall and Taggart, everyone knew that they were something special.

 

The song “Closer” further cemented The Chainsmokers into legendary status. Despite their success, even as a production duo, The Chainsmokers wanted more. So with “Closer,” a dramatic change was made to the team: Andrew Taggart started singing.

 

Alongside Halsey, Taggart performed a heartfelt duet about two young adults who had just moved away together. The song reflects the current status of many young people in America, so it is no wonder it has accumulated over 2 billion views on Youtube. The song is complimented by visuals consisting of lyrics on screen and visualizations that enhance the song.

After “Closer” hit airwaves, Alex Pall and Andrew Taggart had an interview where they discussed their fans, their music, and their future.

Alex Pall talked about how The Chainsmokers are able to relate to their fans, directly attributing Instagram for the ease of communication. As most already know, Instagram is all about sharing pictures and short videos. This allows Alex Pall and Andrew Taggart to know exactly who their fan base is. Dance music attracts a typical crowd, but due to their hard work, The Chainsmokers have been able to branch out.

“We’re seeing places like the Philippines and South Africa,” said Pall in regards to where their fans are located at. He also explained that they do best between the ages of 16 and 25, like most dance music, but they also have a fan base that consists of people under 16 and people over 25. Surprisingly, Pall says that their fan base is pretty split between girls and guys.

http://thechainsmokers.com/alex-pall